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WEEKLY RUNDOWN

Dec 19, 2025

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13 min read

Weekly Rundown, December 19 - Partnerships, AI, and GTM

Join my waitlist. Partnering with precision. Ecosystems as growth engine. Google Cloud, Palo Alto Networks, OpenAI, Cisco, Microsoft, Oracle

Adri Scalora

The Latest

ALL POSTS >>

WEEKLY RUNDOWN

AI, Data, and Ecosystems: This Week in Partner Strategy Weekly Rundown - Partnerships, AI, and GTM - December 11, 2025

CAREER

Inside Smartsheet’s New Global Partner Program: An Interview with Eva Schönleitner, VP, Worldwide Partnerships

HYPERSCALERS

Weekly Rundown - Partnerships, AI, and GTM - December 5, 2025

WEEKLY RUNDOWN

Vertical focus as a differentiator and SCAs as GTM. Weekly Rundown - Partnerships, AI, and GTM - November 26, 2025

WEEKLY RUNDOWN

Weekly Rundown - Partnerships, AI, and GTM - November 21, 2025

WEEKLY RUNDOWN

Dec 19, 2025

•

13 min read

Weekly Rundown, December 19 - Partnerships, AI, and GTM

Join my waitlist. Partnering with precision. Ecosystems as growth engine. Google Cloud, Palo Alto Networks, OpenAI, Cisco, Microsoft, Oracle

Adri Scalora

WEEKLY RUNDOWN

Dec 11, 2025

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11 min read

AI, Data, and Ecosystems: This Week in Partner Strategy Weekly Rundown - Partnerships, AI, and GTM - December 11, 2025

Stuck between AI ambition and execution reality. Anthropic, Accenture, Google Cloud, AWS, Microsoft, S&P Global, DXC Technology, SAP, Lemongrass.

Adri Scalora

CAREER

Inside Smartsheet’s New Global Partner Program: An Interview with Eva Schönleitner, VP, Worldwide Partnerships

Dec 9, 2025

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12 min read

Inside Smartsheet’s New Global Partner Program: An Interview with Eva Schönleitner, VP, Worldwide Partnerships

Smartsheet Aligned Partner Program: Inside the New Global Partner Strategy with Eva Schönleitner, VP, Worldwide Partnerships

Adri Scalora

HYPERSCALERS

Weekly Rundown - Partnerships, AI, and GTM - December 5, 2025

Dec 5, 2025

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14 min read

Weekly Rundown - Partnerships, AI, and GTM - December 5, 2025

AWS re:Invent: Agentic AI Becomes a Partner Motion. Anthropic, Snowflake, Salesforce, Replit, IBM, Accenture, OpenAI, AWS, HSBC, London Stock Exchange, Google Cloud, Broadcom, HSBC, and Century Health.

Adri Scalora

WEEKLY RUNDOWN

Nov 26, 2025

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10 min read

Vertical focus as a differentiator and SCAs as GTM. Weekly Rundown - Partnerships, AI, and GTM - November 26, 2025

Vertical focus as a differentiator. Co-investment and formal frameworks, such as SCAs and service partner status, are turning into core GTM tools. AWS, Google Cloud, zeb, Veeva Systems, Roche, SoundHound AI, Parkopedia, Vodacom, AI21 Labs, Together AI, Wisr AI Systems, Moneylab, Ready Computing

Adri Scalora

WEEKLY RUNDOWN

Nov 21, 2025

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12 min read

Weekly Rundown - Partnerships, AI, and GTM - November 21, 2025

Ecosystem orchestration in practice: new partner plays. AWS, Microsoft, Google Cloud, AMD, Humain, NVIDIA, Anthropic, OpenAI, Cisco, Accenture, Alembic, ASGN, Kore.ai, ServiceNow, Salesforce, Box

Adri Scalora

WEEKLY RUNDOWN

Nov 13, 2025

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12 min read

Weekly Rundown - Partnerships, AI, and GTM - November 14, 2025

From Apple to SoftBank to Lenny: Are Ecosystems the New Moat? Apple, AWS, OpenAI, NVIDIA, Google, Flowstack, SoftBank, Kyndryl, Disney, Microsoft, Anthropic, Percepta, Cassava Technologies

Adri Scalora

MARKETING

A Prompt To Get Partners to Take Action, Every Time

Nov 9, 2025

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1 min read

A Prompt To Get Partners to Take Action, Every Time

Grab this easy prompt to write emails partners actually read, act on, and share. Keep it handy for every key announcement, request, or program update.

Adri Scalora

WEEKLY RUNDOWN

Nov 6, 2025

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11 min read

Weekly Rundown - Partnerships, AI, and GTM - November 7, 2025

Resilient ecosystems require diversification. AWS, OpenAI, Google, NVIDIA, Salesforce, Cisco, Crowdstrike, Smartsheet, Lambda, Apple, Apromore

Adri Scalora

HYPERSCALERS

Nov 3, 2025

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3 min read

AWS + OpenAI: Distribution and Strong Partner Alignment

Why partner leaders are paying attention to this partnership and what it means for the ecosystem

Adri Scalora

HYPERSCALERS

Nov 2, 2025

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5 min read

The Rise of The Partner Platform Economy

From AI Products to Partner Platforms: The New Era of Ecosystem Growth

Adri Scalora

WEEKLY RUNDOWN

Oct 30, 2025

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11 min read

AI's Next Phase: the Partner Platform Economy. How Do Ecosystems Win in the AI Era? Weekly Rundown - October 31, 2025.

AI is entering a new phase. Tomorrow's winners are building the strongest ecosystems. Nvidia, OpenAI, Palantir, Microsoft, PayPal, Google, South Korea, CrowdStrike, Nokia, Avanade, Arm, Redpoint, Serval

Adri Scalora

The only hub 100% dedicated to AI and partnerships

Weekly Rundown, December 19 - Partnerships, AI, and GTM

The Latest

ALL POSTS >>

AI, Data, and Ecosystems: This Week in Partner Strategy Weekly Rundown - Partnerships, AI, and GTM - December 11, 2025

Inside Smartsheet’s New Global Partner Program: An Interview with Eva Schönleitner, VP, Worldwide Partnerships

Weekly Rundown - Partnerships, AI, and GTM - December 5, 2025

Vertical focus as a differentiator and SCAs as GTM. Weekly Rundown - Partnerships, AI, and GTM - November 26, 2025

Weekly Rundown - Partnerships, AI, and GTM - November 21, 2025

Weekly Rundown, December 19 - Partnerships, AI, and GTM

AI, Data, and Ecosystems: This Week in Partner Strategy Weekly Rundown - Partnerships, AI, and GTM - December 11, 2025

Inside Smartsheet’s New Global Partner Program: An Interview with Eva Schönleitner, VP, Worldwide Partnerships

Weekly Rundown - Partnerships, AI, and GTM - December 5, 2025

Vertical focus as a differentiator and SCAs as GTM. Weekly Rundown - Partnerships, AI, and GTM - November 26, 2025

Weekly Rundown - Partnerships, AI, and GTM - November 21, 2025

Weekly Rundown - Partnerships, AI, and GTM - November 14, 2025

A Prompt To Get Partners to Take Action, Every Time

Weekly Rundown - Partnerships, AI, and GTM - November 7, 2025

AWS + OpenAI: Distribution and Strong Partner Alignment

The Rise of The Partner Platform Economy

AI's Next Phase: the Partner Platform Economy. How Do Ecosystems Win in the AI Era? Weekly Rundown - October 31, 2025.

Your edge in the fast-moving world of AI ecosystemsDecision-grade intel for GTM leaders: exclusive insights, premium analysis, curated updates, and ready-to-use tools on partnerships and AI.

Your edge in the fast-moving world of AI ecosystems
Decision-grade intel for GTM leaders: exclusive insights, premium analysis, curated updates, and ready-to-use tools on partnerships and AI.